Growth at Slack – an overview

Fareed Mosavat tweeted an interesting thread about the approach to growth at Slack. Given that it's a "enterprise software startup growing at consumer startup numbers", we should all pay attention to what he said. 1/ So.. I take that back. This is actually a really big deal. Let's talk about the 85k customers number. Two … Continue reading Growth at Slack – an overview

Apps monetization – Distimo Feb. report

One download is worth $5.32 in Japan; Five markets with most potential: Japan, Australia, South Korea, UK and USA; ARPD fluctuates depending on the market: Jewel Mania $6.65 in Australia and $1.44 in France; ARPD on iPad is higher; Paid apps are more likely to be downloaded in December (free time?) Freemium business model (free … Continue reading Apps monetization – Distimo Feb. report

Monetizing Western mobile gaming Apps in Japan

If you're in the mobile gaming industry, you'll want to be big in Japan... "Japan is now the best-monetized market for iOS and Android games in the world (...) Clearly, this market has great potential for Western game developers — but so far, few of them have had much success there. Indeed, according to App Annie’s … Continue reading Monetizing Western mobile gaming Apps in Japan

Mobile advertising landscape

      Mobile advertising is relatively tiny: U.S. mobile ad revenue was $1.2 billion last year, a tiny fraction of overall U.S. ad spend. And most "mobile ads" were simply search and display ads viewed on mobile.  According to BI Intelligence estimates, mobile advertising is on track to hit $3.2 billion this year. Why? … Continue reading Mobile advertising landscape

The future of mobile – March 2012

"(...) - In a few years, the number of mobile devices will DWARF the number of PCs - Currently, 835 million smartphones vs. 5.6 billion dumbphones - In the US, the rate is almost 50-50; globally, the conversion has just started - Tablets alone should pass PC sales in 2-3 years - iOS and Android … Continue reading The future of mobile – March 2012

How does Twitter make money III

Adam Bain, Twitter's Chief Revenue Officer, explains how does Twitter make money at Business Insider 2011 Ignition conference. Some insights. See the complete talk below. 100 million users / month 50 million people log in everyday 250 million tweets per day 2400 advertisers now (November 2011). Up from 16 advertisers this Spring and 6 advertisers … Continue reading How does Twitter make money III