Apps monetization – Distimo Feb. report

One download is worth $5.32 in Japan; Five markets with most potential: Japan, Australia, South Korea, UK and USA; ARPD fluctuates depending on the market: Jewel Mania $6.65 in Australia and $1.44 in France; ARPD on iPad is higher; Paid apps are more likely to be downloaded in December (free time?) Freemium business model (free … Continue reading Apps monetization – Distimo Feb. report

Play by your own rules

Inside the battle between GoWalla and Foursquare, and how it was won by Instagram, by GoWalla CEO Josh Williams. "The first iPhone with GPS had just landed, so were enthralled with the idea of mixing art, game-like incentives, and real-world location to inspire people to go explore and share their favorite places and experiences. Eventually … Continue reading Play by your own rules

Mobile advertising landscape

      Mobile advertising is relatively tiny: U.S. mobile ad revenue was $1.2 billion last year, a tiny fraction of overall U.S. ad spend. And most "mobile ads" were simply search and display ads viewed on mobile.  According to BI Intelligence estimates, mobile advertising is on track to hit $3.2 billion this year. Why? … Continue reading Mobile advertising landscape

On prosperity and differentiation

Very interesting article by Eric Feng, with 3 worth noting concepts / considerations: 1. App prosperity:  In 1910 a phone call from LA to NY cost 90 hours of work (at average wage). Today it costs less than 2 minutes of work. Same goes for software development: SQL Server 200 took 2 years and hundreds … Continue reading On prosperity and differentiation

Large companies using startup’s software – how to

1. Don’t let your eyes be larger than your stomach…at first. 2. Assuming you have your beta/version 1 product, the fist step is to understand exactly who your clients are. 3. The second step is to understand how the clients operate and get some initial feedback on the product. 4. Don’t go whale hunting with … Continue reading Large companies using startup’s software – how to