Freemium revisited

What it is: “Freemium means the vast majority of your users use your product for free and a minority  pay.” If the majority pays, it’s not freemium.

Why to take that road:

  • Marketing
  • Network effect

What it takes to work:

  • zillion users
  • users that use the product
  • value increases with time/use
  • keep costs low

It takes long to payback

Read Article – Business Insider

Winners & loosers at freemium

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